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Digital Tools That Are Changing The Way We Shop Online

by Jeff Nevins
January 3, 2023
in Business
0
SmartBuyGlasses

SmartBuyGlasses

We are all shopping online these days. What a paradigm shift from those days when we would go to a store, queue outside fitting rooms, and ask our family and friends for their opinions. We are living in the future right now, with a whole host of digital tools that aid us in our shopping missions. From virtual try-on to online styling, to virtual consultations- everything is not possible thanks to the advancements in technology such as artificial intelligence, augmented reality,  and complex algorithms. These technologies are not restricted to fashion, but spill over to services as complex and precision-demanding such as prescription eyewear. Global eyewear retailer, SmartBuyGlasses, has a host of smart eyewear shopping tools up their sleeve. Let’s explore how these help shoppers in their journey to finding a pair of glasses they adore and act as an extension of their personalities.

SmartBuyGlasses is a globally renowned eyewear retailer, that has been around for more than 10 years, and successfully helping millions of customers around the world shop from the largest variety of designer and affordable eyewear labels for the best prices online. Being a digitally native player, the retailer has always strived to empower its customers to have a shopping experience where they can interact with the products and technologies as much as possible for complete satisfaction. At SmartBuyGlasses, customers can find tools like virtual try-on, the prescription lens scanner, pupillary distance measuring tool. All these tools are free with no strings attached.

With the virtual try-on at SmartBuyGlasses, all you have to do is take a quick selfie video using your webcam or cellphone, hold up a standard card to your forehead for the tool to calibrate with your face shape, and there you have it! The tool will instantly tell you your face shape. You can then go ahead and shop the frames suitable for highlighting the best of your facial features. The calibration is what helps the algorithm determine how accurately the frames fit your face. The general rule of thumb is to select a pair that is contrary to your face shape for balance and harmony to the overall look. The virtual try-on is powered by augmented reality geniuses at Ditto. Their technology is what gives customers a life-like experience of trying on thousands of frames, no matter where they are.

The prescription lens scanner at SmartBuyGlasses is a free, FDA-approved application that extracts the prescription values from a pair of prescription eyeglasses, and saves them into your SmartBuyGlasses account that can be used the next time you’re buying your favorite eyewear. This app also helps determine the pupillary distance- no more need for visiting the optician! All you need are a pair of existing prescription glasses, 4 everyday objects, and less than 15 minutes!

You can always go and shop for eyewear in the real world. But there is only so much shelf space at a store. The most avid glasses wearers go online and shop for virtual try on glasses and with SmartBuyGlasses, finding what you like is so much easier as you can shop over 80,000 frames from 180 brands!

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